College of Business News

Marketing with Alcatel-Lucent

Kim Pattillo of Alcatel-Lucent an alumni of UNT with a B.B.A. in Marketing, will be sharing with us how marketing and its principals are a part of her daily work. As a recent graduate she has been placed in the unique position of leading the University Relations & Student Programs (URSP) department back onto college campus across North America. Kim will be sharing how her team has re-branded the look and feel of a company that was unknown to the target market while competing against other well known and highly desired to work for companies. Come hear how she took her vision of what college recruiting could be from an idea to reality.

The long-trusted partner of service providers, enterprises, strategic industries and governments around the world, Alcatel-Lucent (Euronext Paris and NYSE: ALU) is a leader in mobile, fixed, IP and Optics technologies, and a pioneer in applications and services. Alcatel-Lucent includes Bell Labs, one of the world's foremost centres of research and innovation in communications technology.

March 8th, 5-6 pm Room BUSI 176

For more information or questions please contact Thomas Pemberton, thomas.pemberton@yahoo.com

This item is tagged with: mktg

Event is in the month of March, 2011.