College of Business News

Marketing Doctoral Student Named to National Executive Committee

MILWAUKEE – Eric Van Steenburg, a Ph.D. Candidate and Teaching Fellow in the Department of Marketing and Logistics, was recently elected to the Executive Committee of Mu Kappa Tau, the national marketing honor society. The election was held at the organization’s annual meeting in Indianapolis, Indiana, in March. The Mu Kappa Tau Executive Committee functions as its directors, overseeing strategic direction and operations of the 14,000-member organization.

Van Steenburg, the current president of the UNT Chapter of Mu Kappa Tau, is the first ever individual from UNT to be named to the organization’s leadership. Joining him on the Executive Committee are Dr. Katie Hartman (president) of Ohio University, Dr. Don Norris (past president) of Miami University, Dr. Judy Wagner (executive vice president) of East Carolina University, Ben Rogers (secretary/treasurer) of UNC-Wilmington, Dr. Penny Prence Smith of Hawaii Pacific University, and Dr. Bob Boostrom of the University of Wisconsin-Whitewater.

The UNT chapter of Mu Kappa Tau added 30 students into its organization at its Annual Meeting and Induction Ceremony on Monday, April 23. Students are eligible to become members of MKT if they are marketing majors (or minors with an intent to work in the field of marketing), are juniors, seniors or graduate students, and have a minimum 3.25 grade point average.

Elected to serve as officers for the UNT chapter at the annual meeting were Van Steenburg (president), Gina Tran (first vice president), Bo Dai (second vice president), Michael McNatt (treasurer), and Lauren Schwartz (secretary).

Founded by members of Pi Sigma Epsilon in 1966, Mu Kappa Tau is the only accredited, national marketing honor society to offer both national recognition and chapter affiliation to its members. Today, Mu Kappa Tau is associated with more than 60 colleges and universities. Its core mission is to vigorously promote high ethical standards and honoring exceptional educators, collegians, and professionals.

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Event is in the month of May, 2012.